Description
Proraso produces before and after-shave products in Italy and follows the same standards of quality they have followed since the 1940s, when the company was founded by the Tuscan entrepreneur Ludovico Martelli.
At that time, the only way to shave was with a brush and shaving cream. Shaving foams were invented in the 1960s and were a great success because it saved time in men’s lives.